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Hot off the Press

Hot off the Press

August 14, 2019


The Coolest Name in Bowling Entertainment Debuts New Location in North Sacramento

Sacramento, CA, August 14, 2019 – Bowlero Corp, the world leader in bowling entertainment, is excited to announce the transformation of AMF Mardi Gras into the all-new Bowlero North Sacramento. The chic new venue will offer the ultimate entertainment experience, featuring blacklight bowling, an interactive arcade, and upscale food and beverage.

Located at 4800 Madison Ave., the newly revamped, 43,000-square-foot-venue has been transformed from a fluorescent-lit alley into a sleek, warm, and intimate environment that brings bowling to an entirely new level. Boasting a retro-inspired design with intricate details like vintage light fixtures, rich Herringbone-patterned floors, and dramatic wall graphics, Bowlero provides a truly stunning departure from the traditional alley setting.

Complete with 50 signature blacklight bowling lanes, Bowlero features floor-to-ceiling, high-definition video screens at the end of each lane that play everything from live sports and music videos to classic family films. Beyond bowling, Bowlero will also include a state-of-the-art arcade that houses a captivating array of games including, Mario Kart, World's Largest Pac-Man, Sink It, and classic favorites such as billiards, air hockey, and much more.

Bowlero North Sacramento will also feature a classic menu of laneside eats, which includes fan favorites like the Smokehouse Burger, Alley Sampler, and Wild Style Fries in addition to kid-friendly options such as chicken tenders and pepperoni pizza that even adults will love.

Sports fans will have something to really cheer about when they see Bowlero’s all-new sports bar, which includes huge flat-screen TVs and an engaging design that invites guests to mix, mingle, and indulge in the venue’s specialty cocktails, like the Watermelon Mist and Sweet Southern Charm cocktails. Thirsty patrons can also order a classic Moscow Mule, relax with a glass of cabernet, or select their favorite beer from a rock-solid lineup of craft and local favorites.

To celebrate its grand opening, Bowlero invites everyone in the community to join the party on Saturday, August 24th, from 11 a.m. – 2 p.m., for free bowling, arcade play, specials on food and beverage, giveaways, and a chance to bowl with the Sacramento River Cats’ mascot, Dinger. RSVP is recommended at bowlero.com/north-sacramento-grand-opening.

Bowlero provides total entertainment for every occasion and is the ideal destination for date night, family night, birthday parties, and corporate events. The venue also features an in-house team of expert party planners who are ready to take your celebration to the next level. For lane availability, reservations, or to plan a party, please call (916) 332-7150. For more information on Bowlero North Sacramento, please visit bowlero.com.

About Bowlero Corp
Bowlero Corp is the largest owner and operator of bowling centers in the world, with over 300 locations, including eight locations in Mexico and two in Canada, specializing in corporate and special events, as well as league and retail bowling. The company was created in 2013 following the merger of Bowlmor Lanes, an upscale bowling and entertainment company, and AMF Bowling Worldwide and continued its growth with the acquisition of Brunswick Corporation’s bowling center business in 2014. The company’s portfolio of bowling center brands includes Bowlero, Bowlmor Lanes, AMF Bowling Co., and Brunswick Zone. For more information, please visit BowleroCorp.com.


Jillian Laufer
Senior PR Manager
[email protected]