Hot off the Press

July 1, 2017

Bowlmor AMF to Launch Bowlmojis App for iPhone and Android

NEW YORK, July 2017 – Bowlmor AMF, the worldwide leader in bowling entertainment, will be celebrating bowling's biggest day—National Bowling Day—with the launch of "Bowlmojis," a brand-new way to add striking fun to every text message you send!

The Bowlmojis sticker pack features more than 40 colorful, animated bowling emojis for use with your smartphone. The app is fun, free to download, and will be available for iOS and Android in the App Store and Google Play Store.

Bowlmojis include a wide range of cute, whimsical characters, clever bowling sayings, and other unique icons inspired by Bowlmor AMF's bowling brands. The emojis introduced today represent a mix of images and animated GIFs ranging from trophies and pins to winking/smiling/laughing bowling balls modeled after the classic emojis we all know and love.

This little sticker pack is filled with big surprises. Within the app, users will discover Bowlmojis that depict their favorite signature items from Bowlmor AMF's laneside menus—oversized shareables like the Behemoth Burger and the Pizza Cake. By downloading the sticker pack, users will have the ability to stick, peel, and resize Bowlmojis, adding a fun new spin to every text message they send.

And as a special offer just for National Bowling Day—Saturday, August 12th—guests who download the Bowlmojis sticker pack will receive one free game of bowling for that day at participating AMF, Bowlmor Lanes, Bowlero, and Brunswick Zone bowling locations. To redeem their free game, guests simply need to show the Bowlmojis app on their smartphones at the front desk.

The largest bowling entertainment company in the world, Bowlmor AMF offers a fresh, new spin on America's favorite pastime with venues that feature modern, stylish décor, upscale amenities, and deliciously inventive menus. Bowlmor AMF's bowling centers provide the perfect setting for every occasion—from first-class family nights and birthday celebrations to unforgettable holiday parties and corporate events that impress.

About Bowlero Corp

Bowlero Corp is the worldwide leader in bowling entertainment. With more than 300 bowling centers across North America, Bowlero Corp serves over 28 million guests each year through a family of brands that includes Bowlero, Bowlmor Lanes, and AMF. In 2019, Bowlero Corp acquired the Professional Bowlers Association, the major league of bowling, which boasts thousands of members and millions of fans across the globe. For more information on Bowlero Corp, please visit BowleroCorp.com.

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